The Inverted-U: the research behind why there can indeed be too much of a good thing

The Inverted-U is a journal article by Adam Grant and Barry Schwartz. It’s the pillar of Malcolm Gladwell’s arguments in David and Goliath, which is how I discovered it.

Reading academic papers is tougher than your regular blog posts and nonfiction books. It’s uncomfortable but I try to push through one or two each month. I can’t imagine how grad students (and law students) do it. I suppose as with all things that you get used to it.

Here are my notes. Reader beware – there’s a good chance some of the below is inaccurate, incomplete, or misrepresentative, since this is only one read-through in the eyes of a pure layman.

Adam Grant and Barry Shwartz are professors at UPenn Wharton and Swarthmore, respectively; I’ll refer to them below as GS.

The Inverted-U by Adam Grant and Barry Schwartz

Both excessive and defective exercise destroys the strength, and similarly drink or food which is above or below a certain amount destroys the health, while that which is proportionate both produces and increases and preserves it. So too is it, then, in the case of temperance and courage and the other virtues. – Aristotle

  • The academic term for too much of a good thing is “nonmonotonic inverted-U-shaped effects”
  • Psychology research has proven that certain behaviors increase happiness (eg, sending thank-you messages, spending money on others, making choices to increase autonomy), but GS believe there needs to be more discussion and research on the downsides of excess
  • Aristotle argued people need to find the mean, the “proportionate” response to things
  • Cited studies and examples include:
    • Learning (on the job) is good, but people too focused on learning can divert attention from performance, waste resources, distract from key priorities
    • Complex jobs provide satisfaction and fulfillment, but jobs that are too complex (I’m thinking anything in public office these days) can lead to stress, burnout, dissatisfaction
    • An NBA study showed that practice was helpful and improved performance, but excessive practice (and excessive experience, as measured in years) led to overconfidence, complacency, and lack of creativity
    • Detail-orientation is important to success, but when you are too detail-oriented – especially for simple, mechanical jobs, you can miss the bigger picture
    • Generosity is good, but too much consumes your time and energy. A study of volunteers showed that 100 to 800 hours per year is optimal
  • Other examples of the inverted-U include optimism (too much can lead to under preparation and under estimation of risks), self-esteem (can harm relationships and health), cheerfulness (can lead to engaging in risky behaviors), and life satisfaction (“moderately satisfied” people earned the most, “extremely satisfied” people earned less and had lower levels of education)
  • GS stress that most data are correlational, and thus causality is uncertain. We’re not sure if moderately satisfied people are driven to be more successful, or if more successful people, once they compare their BMW to their neighbor’s Porsche, are less satisfied
  • Why does this happen? I struggled through this part, but here’s my best shot:
    • One reason is “virtue conflicts”. In other words, life is zero-sum, and the more of one virtue you cultivate, the less time and energy you spend on other virtues (helping others is good, but so is investing in yourself)
    • The second reason is “good things satiate and bad things escalate”. So a good burrito is great on the first bite, but not so tasty near the end. And bad things – like substance addiction – can grow in magnitude
    • The third reason is the characteristics of some virtues, where one effect is harmful in excess (eg, motivation is a positive virtue, and increased focus is an effect, but too much focus can be bad for complex, big-picture tasks)
  • GS end by asking a few questions, including:
    • 1. How much of a specific trait is too much?
    • 2. Why does this happen?
    • 3. When – under what conditions, circumstances, contexts – does this inverted-U happen?
  • They believe that applying Aristotle’s concept of the mean and the inverted-U are helpful to understanding behavior and happiness. For example, researchers used to believe that the more choice we had, the better. It was only recently that the same researchers realized too much choice can make you less happy (the paradox of choice)
  • Are there any virtues where more is always better? What is known as an “unmitigated good”?

We believe that the search for the Aristotelian mean represents an opportunity for psychologists to answer fundamental questions about the limits of positive experiences. The inverted-U is a widespread phenomenon in psychology, and we believe it deserves more attention in psychology writ large and in positive psychology especially – Adam Grant and Barry Schwartz

Here’s the original article. Happy reading! I’d love to hear what you think and if you came across different insights than I did.

For more readings, check out my linkblog. There, you can see what I read and highlight. Thanks to Postach.io for building this tool, which integrates neatly with Evernote.

Scott Adams (the Dilbert guy) on how to be successful

Dilbert: Follow Your Passion

Scott shares a very honest and modest story of his own success over at the WSJ.

1. Don’t “follow your passion”

When I was a commercial loan officer for a large bank, my boss taught us that you should never make a loan to someone who is following his passion. For example, you don’t want to give money to a sports enthusiast who is starting a sports store to pursue his passion for all things sporty. That guy is a bad bet, passion and all. He’s in business for the wrong reason.

Cal Newport explains why the phrase is a modern phenomenon.

2. Success drives passion, not the other way around

Dilbert started out as just one of many get-rich schemes I was willing to try. When it started to look as if it might be a success, my passion for cartooning increased because I realized it could be my golden ticket. In hindsight, it looks as if the projects that I was most passionate about were also the ones that worked. But objectively, my passion level moved with my success. Success caused passion more than passion caused success.

3. Systems are more powerful than goals

If you achieve your goal, you celebrate and feel terrific, but only until you realize that you just lost the thing that gave you purpose and direction. Your options are to feel empty and useless, perhaps enjoying the spoils of your success until they bore you, or to set new goals and re-enter the cycle of permanent presuccess failure.

4. Failed? Don’t just get stronger…get smarter

I do want my failures to make me stronger, of course, but I also want to become smarter, more talented, better networked, healthier and more energized. If I find a cow turd on my front steps, I’m not satisfied knowing that I’ll be mentally prepared to find some future cow turd. I want to shovel that turd onto my garden and hope the cow returns every week so I never have to buy fertilizer again. Failure is a resource that can be managed.

Scott ends by sharing anecdotes of his own failures, including a big investment in Webvan, which he subsequently increased just a few weeks before it declared bankruptcy. What did he learn? Diversify your investments. And never listen to company management.

Wonderful article. Please read it. See my linkblog for a stream of articles that I’m reading.

10 great articles – Kevin Kelly’s The Third Culture, Mark Manson on India, Jesse Plemons and more

Check out my new linkblog. It includes every article I’ve read in November, with highlights. It’s a neat conversion of my public Evernote notebook, and I’ll be using it to share what I’m reading.

Recommended reads:

  • Mark Manson (the PostMasculine guy) on happiness. Great insights
  • Reid Hoffman’s cups of water metaphor to understand business strategy
  • Buffer explains why 8-hour days are no longer relevant
  • These monks must complete a 1000-day, 7-year challenge which includes running 52 miles/day for 100 straight days. And if they fail? They commit suicide…
  • Mark on the chaos and poverty he experienced in India. Oddly, now I want to go
  • Kevin Kelly describes a third culture, driven by technology and not traditional science or art
  • How could I not include Murakami’s new short story? Here, his protagonist wakes up to discover he has become Kafka’s Gregor Samsa in a reverse-metamorphosis
  • Thanks to Dan, fascinating Reddit thread (among many)
  • Todd Alquist (played by Jesse Plemons) was one of the most interesting storylines from Breaking Bad’s final season
  • Reid Hoffman’s entire Series B fundraising deck for LinkedIn (which raised $10mm from Greylock); here are my notes

The Evan Williams formula for getting rich online

Evan WilliamsFrom a Wired review of an Evan Williams speech.

The main point: Stop creating things cause they’re new and cool. Instead, find something everyone OBVIOUSLY wants, see how they’re currently getting it, and make it easier, faster and cheaper.

…the internet is “a giant machine designed to give people what they want.”

Williams created Blogger and Twitter and will be a billionaire soon…so he knows how to give people what they want.

“We often think of the internet enables you to do new things,” Williams said. “But people just want to do the same things they’ve always done.”

The Internet will become a digital representation of the real world. If you carry that thinking far enough, we may cease to exist as physical organisms (see Tron).

Increasingly, everything that happens and everything we do, everyplace you go and check in, every thought you have and share, and every person who liked that thought… is all connected… and it keeps multiplying relentlessly.”

The Internet is about convenience, and convenience is speed and “cognitive ease”.

In other words, people don’t want to wait, and they don’t want to think — and the internet should respond to that.

See Google (finding things), Amazon (buying things), Apple (communicating things), and Facebook (also communicating things?).

The key to making a fortune online […] is to remove extra steps from common activities as he did with Blogger.

See also Uber (getting somewhere). Chris Sacca calls it closing the loop.

The Internet is not utopia. It’s more like…modern agriculture:

“[Agriculture] made life better. It not only got people fed, it freed them up to do many more things — to create art and invent things.”

Modern agriculture has downsides (eg, animal abuse, overeating, environmental damage) and so does the Internet (eg, mental health, media addiction).

A Dave McClure quote sums it up:

“Great companies do 1+ of 3 things: Get you LAID (= sex). Get you PAID (= money). Get you MADE (= power)”

1-Read-A-Day: what I learned running a newsletter, October edition

Every month, I share what I’ve learned running the 1-Read-A-Day newsletter. Here’s the first month.

How well is it doing?

  • Subscribers: 230 (only 10 new subs since September)
  • Open rate: 22.6%
  • Click rate: 2.5%
  • Most opened email: Lesson 5, Making Yourself a CEO by Ben Horowitz
  • Most clicked email: Lesson 39, How Mint beat Wesabe by Noah Kagan

What did I learn in October?

  • Readers were quiet this month. Several commented that they enjoyed the 10-question quiz after Lesson 50
  • I recorded three short audio summaries for Lessons 1, 2, and 3. Just experimentin’. They’re around a minute each. You can hear them by clicking the big blue button near the top
  • I published another 101, Startup Mistakes and Failures. 27 great links featuring Max Skibinsky, Siqi Chen, Derek Sivers, and more
  • I wish there was an easy, effective way to convert emails into blog posts. There are plugins that convert RSS feeds into emails, but I can’t find a good plugin to do the opposite. With email newsletters growing in popularity, I hope this problem is solved soon
  • I wish Mailchimp allowed me to better manage autoresponder emails in bulk. Right now, if I make a design change to one Lesson, I need to manually repeat that change more than 50 times!

What’s coming up

  • More 101s: Hiring, Product, and Stories
  • Once I hit 100 lessons, I’ll create a draft Startup Textbook (a well-designed PDF file featuring the 101s and the summaries). Hope we’ll be there by December
  • I haven’t marketed the newsletter (beyond blog posts and tweets), but subscribers are not growing (5% since September). I’ve been unwilling to make a big push, and I’m not sure why (perhaps I don’t think it’s good enough?)

Thanks to all subscribers for your feedback. It’s been a pleasure to do this. Here’s to showing up and getting to work. Cheers!

PS. If you run an email newsletter, I’d love to hear what you’re doing and what you’ve learned