Podcast notes – pmarca and cdixon on Bankless talking web3 and crypto

Guests: Marc Andreessen, Chris Dixon

A16z – new $4.5B fund, largest crypto fund ever – venture investing, mostly early stage, 10+ year time horizon, open source, contribute to broader crypto community, doing a lot in policy, invest a lot in content and media, 72 people team and growing

cdixon = “Kendrick Lamar of mental models”

Internet’s original sin – it was illegal to have money on internet, do business online – US government was paying for it then, was a fed funded research project w/ taxpayer money
Ethos as non-commercial, open source, free software movement
Impossible to imagine Netscape, making money on internet
Internet built as zero-trust, lack of economic incentives created many problems such as spam, reliance on advertising

Netscape created javascript, cookies, SSL – core internet primitives
SSL was controversial, classified as munitions, government thought only terrorists would use encryption
Narrative battle then – information superhighway (eg, AOL, Disney) vs decentralized (eg, Netscape)

Encryption was used in warfare, but not in daily life
Invented SSL protocol to enable encryption
Govt still tries to ban encryption periodically, same fights

Many early actors do have bad intentions – but stopping them means you also stop the positive uses and limit the potential; it will create jobs; importance of privacy for sensitive data (health, finance)
If these technologies exist, you want them in your country so you can better regulate and observe them

Bull case for open systems:
Bill Joy, cofounder of Sun – “Joy’s law” – no matter how many smart people work for your company, there are more smart people who don’t
“Permissionless innovation” – internet was like this, PC, iPhone, crypto is like this
Generational component to this – kids see this as their opportunity; older people have status quo bias, their power is at risk
Doomed to fight these things over and over again

Cathedral vs Bazaar
Cathedral = Microsoft (hierarchical, centralized)
Bazaar = early PCs (open systems)
Encarta vs Wikipedia

Crypto picked up baton of open source software, open systems
Disadvantages is 2 step process – recruit developers first to build the software, which attracts the users

Early protocols were not human readable – binary code
Internet protocols (eg, SMTP, HTTP) – text based protocols, human read & write, easier to build on it, write your own protocols
Was meaningfully slower this way
Did this to drive demand for broadband and innovation on top

First laptops were 43 pounds and early reviews were scathing – the critics were right but didn’t see the future
When there’s a movement and attracting world’s smartest people – the critics’ list of problems becomes the precise opportunities

Internet – right answer is always to LIBERATE – ethos of freedom of speech, John Barlow’s declaration of independence of cyberspace
Web3 bringing trust to an untrusted network
Can imagine entire global economy running on blockchain

Net neutrality – Twitter originally described itself as free speech wing of free speech party
Lot of those advocates are now advocates for censorship – 180 turn
Ethos shift – all these companies are under intense pressure to censor and block

Crime wave in 1920s, 30s – car plus tommy guns – new thieves with new tech – created mass panic and lots of bank robberies, but then banks and police adapted. Society adapts
Full anarchy isn’t a good idea either – question of judgment by leaders and community

Mental model for software – as flexible and plastic as writing fiction – massive design space
Questions of whether capital can have too much influence over governance – it’s a problem that can be solved with more innovation and better design
Becomes question of political philosophy – Machiavelli said 3 forms of government, rule by one, rule by few, rule by many
Lots of direct democracy experiments fail – California propositions, Florentine direct democracy so catastrophic it led to anarchy
Historically most democracies have some level of representation / delegation
Full democracy may be unrealistic expectation
But different communities can make different tradeoffs

On internet as things are increasingly adopted, more embedding adds more friction points to governance process
Speed running history of finance, and now speed running history of governance

Blockchains are core tech – new kinds of computers, “computers that can make commitments”
Two other movements – money / defi, web3 (reinventing internet services owned by communities)

Web1 = democratized information – “read”
Web2 = democratized publishing – but controlled by small sets of companies – “read write”
Web3 = democratizing ownership – “read write own”

Networks’ hardest problem is cold start – tokens are powerful solution to this

Lot of people are uncomfortable with money – intellectuals in particular see ideas as superior to money
Another view – money as a tool, crystallized human effort – incentivize and measure value between people
We tried societies without money – Soviet Union is an example and it didn’t go well
Money is fundamental tool to build civilization

Key turning point for modern civilization is “clear title to land” – once you have that, you have motivation to improve it, build on it – then you can borrow against it, which is what makes R&D, business, modern economy possible – unlocking capital

Web 1.0 – closest to ownership is domain names – and was linchpin for how web stayed somewhat decentralized
Domain name isn’t a consumer product, which limited its potential
RSS didn’t succeed but there’s alternate future where RSS + crypto (value ownership) could have avoided lots of web2 problems of centralization and censorship

NFTs – way to connect culture and art to internet – history of art has always been a big deal, value is tied to provenance (is it real, did artist actually make it, who owned it before)
World has fraction of art we should have – funding art has always been a tough problem
Allowing artists to access global market of patrons
Bullish on global explosion of creativity

Jack Dorsey’s critique of web3 – “you don’t actually own web3, know what you’re getting into”
Jack believes in decentralization, differ on details (believes BlueSky can do it on Bitcoin instead of other blockchains)
Norm of a16z portfolio ownership is sub 5% – which is less than web2
Moxie critiques – new things re-centralizing like OpenSea – but OS doesn’t own those NFTs, they’re all on blockchains, more pressure on take rates and more competition

Processes of tech adoption
1. Ignore
2. Refute – list of criticisms
3. Name calling – people getting mad, realize it’s gonna be a thing, represents re-ordering of power and status; we’re entering this phase now

How many web3 critiques are just critiques of capitalism

Western culture has 800 year history of freedom of speech and expression – important to keep these

Early Bitcoin had a libertarian culture which skews right, which also gets confused in the debate with broader crypto and what crypto is like today

In long run, the truth wins
Internet is winning – fundamentally a good thing
People use it, buy into it, get value from it

Advice to young people
-look for place you can make contribution (don’t believe in follow your passion)
-focus on satisfaction over happiness (deep and enduring over temporary and fleeting)
-all of this stuff is about people, great teams – people who share a lot in common, sublimate themselves, work together
-hard work (work life balance isn’t as important when you’re young, there’s no substitute for hard work, great things require intense effort over long time)

New tech there’s a magical window
For mobile it was 2009-2011 (Snap, Instagram, Uber, Venmo, huge influx of builders, funding)
With web3 we’re in it now, magical few years, hence the massive fund to go all-in

notes are unedited, any mis-reps are mine

Podcast notes – Ralph Waldo Emerson on self-reliance: “Consistency is the hobgoblin of little minds”

Topic: Ralph Waldo Emerson
Philosophize This podcast

Way to gain access to truth is to turn inwards
Deepest connection is through our own human experience

Emerson published Self Reliance in 1841 – between Revolutionary War and Civil War
America was a baby country then
Call to action to American citizens

Was enemy of dogma, “imitation is suicide”
You sacrifice your life and your unique contribution when you just copy or imitate others
Educate broadly, but trust thyself

Offers alternative morality around the thinking individual
Why do external sources of wisdom are not sources of enlightenment?

3 TRAPS where we lose self reliance

ONE – trap of Conformity – conform to demands of society
Become a “virtuous person” which is defined by society
Society’s primary goal is to get you to stop thinking for yourself, that’s what “maturity” means
Eventually your conformity becomes cowardice
People around you don’t get to see the real you, you don’t offer your unique talents and views to the world
Think of the time you waste sharing or agreeing with views that aren’t yours
True non-conformity must come from turning inwards

TWO – trap of Consistency – society expects us to stay consistent
Society has expectations around our consistency of beliefs (eg, dislike politicians who change their views)
If something is true, it should be just as true tomorrow as today
But individuals are volatile and change all the time
“Consistency is the hobgoblin of little minds”
Inconsistency / changing views is often sign that person thinks for themselves, a sign that they may be more connected to truth
Like a boat changing course in the wind – moving closer to its destination, but to observers, may seem haphazard and wasteful
“Dare to be inconsistent” – no great thinker in the world was considered great for adhering to status quo – they seemed constantly misunderstood, like Jesus, Socrates, Newton – to be great is to be misunderstood
However, it’s easy to be non-conformist while sitting in basement and talking to no one

Our own individual intuition is where we should all start – power of intuitive knowledge
Emerson was a Deist, didn’t believe in a God who involves itself in human affairs
Transcendentalism – every part of universe is connected to every other part
“Oversoul” (similar to concept of God)
People who pay attention, observe closely, will get closer to the truth, connect closer to the Universe, to the Oversoul

Thought of himself as a poet, not a philosopher

Finis! Published here because it’s a departure from my usual crypto / NFT notes which are shared on twitter

Podcast notes – Lia DiBello on business mental models

I mostly publish podcast notes directly to Twitter these days, but when the notes aren’t well suited to that format I’ll continue to share them here.

Host: Cedric Chin @ Commonplace Expertise
Guest: Lia DiBello (LDB) – cognitive neuroscientist / business consultant

Concept of strategic rehearsal – how to accelerate acquisition of expertise in different industries

LDB – obsessed with cognition, expertise
4th generation entrepreneur family
“Business is cognition in action”

Cognitive agility is the new basic skill
Humans never stop changing
We actually grow new neurons all your life

In business, you can tell if you’re successful or not, good way to test & validate science

2008 NSF study – companies have similarities, business is a closed system like chess
Chess masters are all extremely different, but play with same boards and pieces, and they recognize other masters
What makes business superstars superstars?
Who are one trick ponies, and who does well even in down markets?

Businesses only have 3-4 organizing forces
Talented people are very good at managing / organizing these forces

Each force can be complicated by and affect each other
1. Capital market – access to capital
2. Market (Demand)
3. Supply environment

A “One trick pony” leader is usually good at one leg but not all 3 – and usually that’s sales

Most transferrable skill is capital (#1) – availability of cash, how capital markets work

Hardest leg is #3 supply (operations)

CC – “The Outsiders” – Thorndike – profiles CEOs who are good capital allocators – every single one had a strong operator as second in command

“Business expertise is a form of distributed cognition”

Examples
-Biotech company where person who really understood the problem was in the wrong role
-CEO who saw financial crisis coming, but all of executive team had blindspot

In Europe, older / more established cos have important aristocratic and family connections – but often business acumen is lacking

We really don’t know ourselves
We didn’t evolve to have self knowledge – probably what keeps us going every day

Developed tool – Profiler – to collect data on individuals and teams – online business cases that they work through, simulate scenarios as CEO, predict outcomes
People who don’t do well at these predictions tend to be weak in one of the 3 legs

In their work w/ clients —
Problem is usually not what they think it is
Opportunity (upside) is usually larger than what they think it is

Client work – Drug company thought they needed more drugs in pipeline
They found that pipeline wasn’t issue, it was bench chemistry / science – was really inefficient – automate some of earlier chemistry, have talent work on later stage work

Client work – Midwest foundry – believed problem was China – recommendation was to focus on the things that China can’t do, focus on specialty business
Did strategic rehearsal – gamified it – use ERP system, only make what you can sell, and must be on-time
Many didn’t understand concept of lead times, and were just making things to seem busy, didn’t understand costs of unsold / over made stuff
Effectively taught them principles of just-in-time manufacturing

We operate with a dominant framework – theory of mind – your brain on autopilot once you get good at something, saves energy
Shape of schemas is determined by environment, education – people who work together share common schemas, goal driven, look around and learn from others
SR interferes with those pre existing schemas – build environment that has high symbolic density, force you to make lots of decisions, 15 minutes with 60 decisions, doing it as a group, no time to stop and think
Autopilot takes over, replicate your bad habits, mistakes – it hurts to experience this so viscerally
Next day, start over from scratch, super dis equilibrated, no longer on autopilot, now new better ideas come to fore

Piaget – genetic epistemologist – levels of expertise emerge like a biological function, assimilate + accommodate, expand repertoire + schema, organize implicit theory
Vygotsky – all knowledge formed by culture, Marxist, shaped by social environment, memorize thru language all the concepts, practice / dialectical process with others to develop meaning and deep understanding

Expertise is in middle of these two

If you go to baby, first concept is grasping – it’s first malleable concept – one finger is ok, two fingers is surprised, then squeezing gets used to it, then three fingers, etc
All our concepts start with our hands, working with them

What’s general form of strategic rehearsal
-Knowledge extraction
-Extract default model
-Pick a goal to construct the right mental model
-Look at financial indicators – compare to competitors – where is it underperforming – identify the problem / constraints and remove them and see what potential outcome would be
-13 proprietary factors

re: Diversity training – lectures and quizzes don’t work – but simulations with immediate feedback work much better (shown that it takes just 45 minutes to change behavior!)

Recent Twitter threads – Worldcoin, Metaverse, Balaji, Zoltan Poszar, and Doodles

I’ve been posting podcast notes directly to Twitter in an effort to grow my following. So far I’d give it a straight B as a marketing tactic.

Anyway here are the threads I’ve shared the past week — all podcast notes.

Worldcoin CEO on Epicenter podcast:

Legendary game designer Raph Koster talking about metaverse:

Balaji on the Farnam Street podcast:

…and part 2

Zoltan Poszar on Odd Lots talking about Bretton Woods 3

Doodles founder poopie on Overpriced JPEGs podcast

Podcast notes – Worldcoin CEO Alex Blania – Epicenter (Sebastien and Friederike)

Guest: Alex Blania
Host: Sebastien Couture and Friederike Ernst
https://epicenter.tv/episodes/435

Background
-Vertical farming
-Caltech physics

Sam (Altman) was already working with Max on it
Alex became friends with them, became a cofounder
Brought on friends from German uni, Caltech
Lots of physicists as a result

He’s CEO, there’s 100 people, runs daily business
Sam is cofounder & chairman, involved in every big decision
Max is great zero to one guy

Started Worldcoin 2 years ago
How to accelerate societal transition into crypto & blockchain, should be net positive for society

Initially planned to launch a token, accessible to everyone
How to solve sybil resistance so everyone gets a fair share?
Built hardware device, “the orb” to verify this
It’s a platform for other projects, as well as for their own token (Worldcoin)

Onboarded 450K users already, now ready to scale

Initially thought about sybil resistance for months
Lots of existing solutions with problems – KYC, network topology
Only truly scalable solution is biometrics (it’s unique to each person, only need to do it once)
You can use ZKP in crypto to make it privacy preserving while maintaining scale
Didn’t want to make a hardware device, it’s a brutal endeavor

The Orb
“Proof of personhood” – how to prove you’re unique and alive, not a bot or attacker
First liveness check, checks you’re a real human
Calculates unique ID from picture of eye – from eye muscle – only eye biometric data really works, fingerprint and face don’t
Iris hash stored in L2
User can then prove they’re among a set of people
But doesn’t reveal public or private key – only proves you belong to a group of people
DB of iris hashes is stored on an L2

Team is very extreme on privacy
Biometrics aren’t your identity, just your passport
Orb users receive 2 key pairs – one is eg ETH wallet private & public key, second is biometric data keys (semaphore key?)
Only thing you can prove from the hash is that you belong to a group of users (eg, you use a specific app) – which is more secure than eg, your Google username
Expect to eventually open source hardware designs

SC: Concern that hardware becomes hacked or corrupted, open sourcing hardware would be helpful. Is there a nightmare scenario?

Real concern is malicious people who build own orbs and pretend it’s the official Orb
Need to be very transparent and educational about this

SC: Got a DNA kit for Xmas, but decided to send it back – it’s the unknown unknowns he can’t square

Worldcoin is truly privacy preserving by its design and usage of ZKPs
Token is L2 on Ethereum, optimistic rollup
Will allow minting token on other blockchains like Solana or Near

Right now if you lose your semaphore key (the Orb specific key), then you lose your identity – still need to solve for this

They’re building own app to help with onboarding

New users sign up, receive Worldcoin tokens, with governance rights
Experimenting with incentive mechanisms
10B tokens, capped supply, 8B to users
Early users receive more tokens – a gradual unlock over time (eg, 2 years) – more like UBI
Other projects will also airdrop to Worldcoin network – should start happening soon

They’re very excited about UBI, especially when AGI gets closer

If reach supply cap (eg, if literally everyone in world adopts it), let’s see what governance / community decides to do

Started as small team in SF apartment

Plan to make 50K of these orbs every year
Already onboarded 450K with just 30 devices – think about the eventual scale
Each device can onboard 800-2K people/week – the numbers are much better than they initially thought
Operational load is insane – how to educate, properly onboard

30 devices – spread widely, very experimental, across globe (Europe, Africa, Indonesia, etc)
Want to find operators who would otherwise run companies
Strong Pareto distribution – the best ones onboard a lot more people
Eg, operator ran a crypto club in Kenya, onboards a lot of young people there

Worldcoin not tradable today – you receive IOUs today – wait until main net goes live
Young people find it cool and exciting
Becomes platform for other protocols and tokens
Orb operators receive stablecoin payments, not Worldcoin

How do you align operators?
Eg, operator could trick people, go to elderly home and scan everyone’s irises
Tough problem, still experimenting, seeing these problems already with just 30 orbs

Corporate structure
US entity, German entity, Swiss foundation
Small team in SF, most of team in Europe – in small town in middle of Germany, did this during covid so they could work together
Swiss foundation for token issuance
Figuring out how to properly setup DAO, with governance rights, etc

Raised $25M from top VCs @ $1B valuation – a16z, SBF, CoinFund, etc
Plan 10% to foundation, 10% to external investors (including above VCs)
// I’m not sure if he’s referring to token allocation or equity ownership in company

FE: How does this align with fair launch mission? If want to do global UBI coin but insiders own 20%

20% is less than other projects, those investors like cdixon are great partners to have, but early advisors / investors thought it was too low and wouldn’t work
Even now they think it’s a struggle since hardware + global scale requires a lot of capital

Incentives should all be aligned around the token, not the company itself

SC: seems like it should be a public good

“It will become a public good”

“I love our investors”

FE: What’s the meme for Worldcoin?

Bitcoin is 0.9 Gini coefficient, Worldcoin will be 0.4 (much better)
Everyone gets ownership in this thing, new playing field

FE: You’re creating value first and foremost for the investors…is it gonna rub people the wrong way? Will it get forked?

We can adapt and change – issue other tokens – etc – have talked to Balaji about this too

SC: Ukraine conflict will accelerate crypto regulation
In 20 years, how will WC make world better?

Solve Sybil resistance
Biggest onboarding to web3
See path to 1B users in <3 years – “was very surprising to us”
UBI deployment

Expect 10M+ users by end of 2022

Open SDK soon – under 3 months

Orbs will lead to different user distribution than other crypto networks – because orb operators spread geographically, and then onboard high penetration locally
This network will give other builders access to lots of new users

Will launch Discord and Telegram relatively soon

FE: wouldn’t personally use biometrics, prefers “web of trust” to scale in truly decentralized manner – “you don’t want to have a conductor for this”